They may be the biggest celebrities you’ve never heard of. They have names like Madeyewlook, Robby Novak (Kid President) and Jiff, and they are YouTube stars with followers numbering in the millions. This July these online content celebs and about 20,000 of their fans gathered at VidCon, a six-year-old happening for makers videos, vlogs and other online content. The LUMIX Creators Lounge Powered by Panasonic offered up experts showing the latest in editing, shooting and shaping online video and it emerged as one of the coolest places to hang out and experience the VidCon vibe. Missed it? Check out our time-lapse short.