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LUMIX ZS25: Compact Long Zoom Camera

Model: DMC-ZS25S

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LUMIX ZS25: Compact Long Zoom Camera

Welcome to the Panasonic Store Locator
Find a Store

The stores below carry the product you are looking for. Visit the location to see first hand how Panasonic is engineering a better world for you. In-store product availability may vary, we recommend checking availability with the store location.

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please see our store locator.

Videos & 360 View
  • Capture 16MP pictures and Full HD video from an optical stabilized 20X Zoom
  • Create your memories with built-in creative effects
  • Recharges easily from USB when you travel

Color Options

Welcome to the Panasonic Store Locator
Find a Store

The stores below carry the product you are looking for. Visit the location to see first hand how Panasonic is engineering a better world for you. In-store product availability may vary, we recommend checking availability with the store location.

To see a store near you,
please see our store locator.

The LUMIX ZS25 long zoom compact travel camera offers the utmost in shooting flexibility. Discover the uncompromising quality of the incredible 20x Optical Zoom getting you up close and personal every time. The 24mm Ultra Wide-Angle LEICA DC lens delivers superior detail when you are capturing those special moments. The LUMIX ZS25 will inspire and support your creativity on all of your photographic journeys delivering stunning results in every environment. If you find yourself in low light conditions, the 16.1-megapixel high sensitivity MOS Sensor will capture clear, sharp images. Get as creative as you want with the high-powered zoom. The improved POWER O.I.S and 5 Axis correction capabilities help prevent tilt and movement from handshake even at the highest-powered zoom without a tripod. Let high quality movies tell the story of your life. The ZS30 performs beautifully with 1920x1080 50p Full HD AVCHD video recording and a stereo microphone allowing you to shoot the highest quality movies with ease.

Razor Sharp Pictures and Full HD Video From an Optical Stabilized 20X Zoom

Powerful 20x Optical Zoom in a Slim Body

The ultimate travel camera has to be small, but powerful, and that is what the DMC-ZS25 delivers. The powerful 20x optical zoom lens*brings your subjects up close capturing natural expressions of people and animals along with amazing sports photos.

*35mm camera equivalent: 24-480mm.

  24mm Ultra Wide-Angle Lens

If you want to make breathtaking landscapes, environmental portraits, cityscapes, or shoot in a tight space, the 24mm ultra wide-angle lens*on the ZS25 is what you’ve been looking for. It’s rare to find a compact camera with such a wide-angle, making this camera stand out among the rest. The lens delivers incredible image quality while giving you a wider range of composition possibilities with approximately 213% larger viewing space compared to that of a 35mm camera. The high-quality LEICA DC lens minimizes distortion at the wide end and delivers spectacular depth and detail.

*Converted to standard 35mm camera equivalent, at the wide-end.

  40x Intelligent Zoom

If the 20x optical zoom is not long enough for your photographic journey, the Intelligent Zoom uses digital zoom technology with minimum deterioration of image quality thanks to the Intelligent Resolution technology. The 20x optical zoom virtually extends to a 40x zoom equivalent.

Power O.I.S.

The POWER O.I.S. (Optical Image Stabilizer) suppresses vibration and hand-shake that happens when you press the shutter button or when shooting at night with a slow shutter speed. The Active Mode is effective for video recording.

In Dimly Lit Rooms

Zoom Shots / Macro shots

Night Portraits

Night Scenes

Create Your Memories With Built-In Creative Control Effects

Creative Control/Creative Retouch

Panasonic is ready to take the ordinary and make it extraordinary by fueling your creativity with the Creative Control feature (in the recording mode) and the Creative Retouch feature (in the playback mode). These features take simple or complicated scenes and make them easy to capture in a great photo. Simply set the camera to match your scene and it uses sophisticated presets to optimize the camera settings resulting in photos you’ll be proud of.

Creative Panorama

Panasonic has developed the industry’s first Creative Panorama functions. Discover 12 filter effects that will take your panorama images to the next level with creative and dramatic results.

Creative Control for Video

The Creative Control feature for video matches the colors to your subject and surroundings. In Miniature Effect Mode, the video you record is played back 10x faster making it more comical and fun to watch*.

*Sound will not be recorded with Miniature Effect in Creative Control Mode and approximately 1/10 of the time period is recorded. (If you record for 10 minutes, the resulting motion picture recording will be approximately 1 minute long.)

  iA (Intelligent Auto) Mode

In the iA (Intelligent Auto) Mode, the camera does all the work, leaving you free to compose your shot and capture the moment. Simply aim, press, and shoot. The detection and correction functions go to work to give you beautiful photos and videos*.

*The applicable iA Mode functions vary with photos and videos.

Intelligent HDR Mode

You will be delighted by the creative possibilities that Intelligent HDR (High Dynamic Range) delivers. Shoot several still pictures consecutively at different exposure levels that are then overlaid to produce a single composite picture without whiteout (over-exposure) or blackout (under-exposure). The results are stunning.

Intelligent Night Shot

Bright, glamorous night scenery can be recorded without using a tripod when you use the Intelligent Handheld Night Shot. It generates a beautiful night scene with illumination by layering multiple pictures shot consecutively for one outstanding night photo.

Easy Manual Control / Custom Mode

For those looking to take on more creative control, the DMC-ZS30 has easy-to-use manual controls. You can set the aperture to control the depth of field, and adjust the shutter speed to freeze moving subjects or create a motion blur that exaggerates the feeling of movement. There are also 4 custom setting patterns you can program into the camera (1 on C1 and 3 on C2).

Aperture-priority Mode



Shutter-priority Mode

1/160 sec

1/8 sec

Recharges Easily From USB When You Travel

USB battery Charging

The DMC-ZS25 complies with USB power charging as well as conventional AC power. The energy-saving Venus Engine and the efficient, rechargeable lithium-ion battery delivers extended battery life of approximately 260 shots on a single battery charge.

Never Miss the Action

5 fps / 2 fps with AF Tracking

You can snap off consecutive shots at approximately 5 fps or 2 fps with AF Tracking.

10 fps in High-Speed Burst Mode

10 fps burst shooting is possible in High-Speed Burst Mode*. You can take a series of shots, then choose the ones you like the best and delete the rest.

*Recorded in 3M (4:3), 2.5M (3:2), 2M (16:9) or 2.5M (1:1). The number of burst recording pictures may increase when you use a card with fast writing speed or the card is formatted. The focus, zoom, exposure, white balance, shutter speed, and ISO sensitivity are all fixed to the settings for the first picture.

Quick Start-Up Time

The DMC-ZS25 is ready to shoot when you are. With its quick start-up time and Light Speed AF the DMC-ZS25 helps you to never miss a moment.

Light Speed AF

Light Speed AF helps catch even the most fleeting photo opportunities. You can quickly focus on moving subjects such as sports, animals or kids.

  Full HD Video in AVCHD Format / MP4 Format

The DMC-ZS25 is an advanced photographic tool for recording not only great photos but also beautiful full HD 1,920 x 1,080 videos in AVCHD (MPEG-4 / H.264) format*1 / MP4 format.

Motion Picture Button

Video recording can be easily started with the press of the Motion Picture Button making it convenient for switching between photo and video shooting instantly.

20x Optical Zoom During Video Recording

The powerful 20x optical zoom is available in video recording to capture subjects in the distance and bring you closer to the action.

High-quality Sound

  Stereo Microphone

Panasonic has incorporated a stereo zoom microphone resulting in videos with the high-quality stereo sound of Dolby® Digital. This delivers realistic sound to your videos. Mechanical noise caused by the camera’s zooming operation is suppressed to improve the clearness, and the Auto Wind Cut function blocks out most noise from background wind making the voices you are recording stand out.

• Manufactured under license from Dolby Laboratories. Dolby and the double-D symbol are trademarks of Dolby Laboratories.

  Power O.I.S. with Active Mode

The Active Mode effectively suppresses blur in video recordings especially at wide-angle settings while walking or playing with children or moving subjects.

Formats to Match Your Needs

AVCHD: Optimal for viewing on a VIERA TV or with Blu-ray Disc™ players.

MP4: Optimal for viewing or editing on a computer.

*1 Full HD (1,920 × 1,080) videos in AVCHD format are output by the image sensor at 30p (NTSC), and recorded at 60i (NTSC). *2 These are standard times taken at a temperature of 23°C (73.4°F) and a humidity of 50%RH. The time available for recording varies depending on the environment, the interval between recordings, and the manner of use. Actual recordable time is the time available for recording when repeating actions such as switching the power supply [ON]/[OFF], starting/stopping recording, zoom operation, etc.
• Maximum time to record motion pictures continuously with [AVCHD] is 29 minutes 59 seconds. Maximum time to record motion pictures continuously with [MP4] is 29 minutes 59 seconds or up to 4 GB. • [For other areas] Maximum time to record motion pictures continuously with [AVCHD] in [FHD / 60i] is 29 minutes 59 seconds. Maximum time to record motion pictures continuously with [MP4] in [FHD] [HD] [VGA] is 29 minutes 59 seconds or up to 4 GB. • The length of recording time depends on the capacity of the SD/SDHC/SDXC Memory Card. •Use a card with SD Speed Class*with "Class 4" or higher when recording videos. *SD Speed Class is the speed standard regarding continuous writing.

Large 3.0-inch LCD

The DMC-ZS25 has a 3.0-inch 460K-dot LCD with a 100% field of view. LUMIX's acclaimed Intelligent LCD technology automatically adjusts the brightness in 11 step increments according to your shooting conditions, letting you share the fun of viewing images with family and friends too.

  LEICA DC lens

The 24mm ultra wide-angle 20x optical zoom LEICA DC lens is outstanding for its exceptional performance, image quality and versatility. This ultra-thin lens works in concert with the camera’s slim body. Passing Leica's renowned stringent standards, this lens delivers stunning clarity with minimum distortion and flare.

  Nano Surface Coating

Panasonic's black box technology Nano Surface Coating boasts an extremely low reflectance ratio and allows the DMC-ZS30 to deliver exceptional optical performance with stunning clarity by minimizing flaring and ghosts.

16.1 Megapixel MOS Sensor

The DMC-ZS25 features a 16.1-megapixel High Sensitivity MOS sensor that boasts high-speed signal output and high-sensitivity image recording for making advanced features possible. It allows shooting images up to ISO 3200 in full resolution.

Intelligent NR System

The excellent S/N (Signal to Noise) ratio of the MOS sensor combined with the Intelligent Noise Reduction system in the Venus Engine delivers photos and videos from low to high sensitivity with outstanding clearness.

Multi-Process NR System

Images shot in low-lit situations are now dramatically clear with the Multi-Process Noise Reduction system. Noise reduction based on the brightest part of the image delivers stunning results.

3D Shooting Capability

Photos or videos recorded in AVCHD on the SD/SDHC/SDXC Memory Cards are easy to view on a Panasonic VIERA TV. Simply insert the card into the SD/SDHC/SDXC Memory Card slot on a VIERA TV or DIGA Blu-ray Disc™ player to playback your photos and videos. You can also use an optional HDMI micro cable to output the photos and videos you took from the camera directly to the TV for VIERA Link. Control many of these features using the TV's remote control.

Combine your pictures taken with the 3D Photo Mode and the 3D VIERA TV and your photos come to life in a way you never thought imaginable.

• The HDMI output function requires the optional RP-CHEU15-K HDMI micro cable. Please confirm that the TV you are connecting to has an HDMI input terminal compatible with the selected signal. Depending on the cable used, some functions may not be possible. Panasonic HDMI cables are highly recommended.
• Videos and images with audio taken with the DMC-ZS30may not always be able to be played back with cameras by other manufacturers. • AVCHD videos recorded with the image quality set to HD mode (1,280 × 720) cannot be played on AVCHD-compatible digital video cameras. • AVCHD videos recorded with AVCHD-compatible digital video cameras cannot be played on the DMC-ZS30. • AVCHD videos recorded onto an SD/SDHC/SDXC Memory Card or a DVD disc cannot be played on a device that does not support the AVCHD standard. • SDHC Memory Cards and SDXC Memory Cards can be used only in equipment that is compatible with their respective formats. • If the computer being used does not support SDXC Memory Cards, a message prompting you to format may appear. (Doing so will cause recorded images to be erased so do not choose to format)