Panasonic's VariCam 35 4K Camera Imager Receives Hollywood Post Alliance Engineering Excellence Award

Last evening, Panasonic was honored with the Hollywood Post Alliance® (HPA)'s 2015 Engineering Excellence Award for the company's development of the 4K camera imager in its VariCam 35 4K camera/recorder.

In the photo, Panasonic's Senior Technologist Steve Mahrer (right) accepts the Engineering Excellence Award from HPA presenters Barbara Lange and Joachim Zell (left, center) during the tenth annual HPA Awards gala at the Skirball Center in Los Angeles, CA.  Panasonic's Takahiro Mitsui, Team Leader, Engineering, VariCam Group, also acknowledged the honor via a video greeting.

The Engineering Excellence Award spotlights companies and individuals who draw upon technical and creative ingenuity and apply it to real world post production demands while raising the profile of breakthrough technologies. 

For more information about the VariCam 35, visit, or contact Panasonic at 877-803-8492.

About the Hollywood Post Alliance
Hollywood Post Alliance (HPA) serves the professional community of businesses and individuals who provide expertise, support, tools and the infrastructure for the creation and finishing of motion pictures, television, commercials, digital media and other dynamic media content. Learn more about the organization at

Panasonic Solutions for Business
Panasonic delivers reliable business technology solutions that connect data with decision makers to drive better outcomes—for our customers and our customers’ customers. Panasonic engineers reliable products and solutions that help to create, capture and deliver data of all types, where, when and how it is needed. The complete suite of Panasonic professional solutions for government and commercial enterprises of all sizes addresses unified business communications, mobile computing, security and surveillance, retail point-of-sale, office productivity, visual communications (projectors, displays, digital signage) and 4K and HD video production. Panasonic solutions for business are delivered by Panasonic System Communications Company of North America, Division of Panasonic Corporation of North America, the principal North American subsidiary of Panasonic Corporation.

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About Panasonic Corporation of North America
Panasonic Corporation of North America provides a broad line of digital and other electronics products and solutions for consumer, business and industrial use. The company is the principal North American subsidiary of Osaka, Japan-based Panasonic Corporation and the hub of Panasonic's U.S. branding, marketing, sales, service and R&D operations. In Interbrand's 2014 annual "Best Global Green Brands" report, Panasonic ranked number five overall and the top electronics brand in the report. As part of continuing sustainability efforts, Panasonic Corporation of North America relocated its headquarters to a new facility, adjacent to Newark Penn Station in Newark, NJ. It is the first newly constructed office tower in Newark to earn both LEED Platinum and Gold certifications from the U.S. Green Building Council.

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Pat Lamb                                        (518) 727-4933