Olympic Games Tech Trends Reflected in U.S. Stadia

Panasonic immersive video brings to life Olympics Games, stadium sports and entertainment

Panasonic has supplied state-of-art visual equipment and software services to the Opening and Closing Ceremonies, competition venues and broadcasting locations to support the Rio 2016 Olympic and Paralympic Games. An “Official Ceremony Partner,” Panasonic is providing turn-key visual solutions from system design to projection mapping. Panasonic has installed massive LED video screens and video systems at competition venues on the largest scale for any Olympic Games since it started providing equipment in 1988. Such video screens are critical to showing engaging action using multifunctional digital video switching, and bringing the ceremonies to a new level of immersive entertainment. Panasonic will continue its Olympic partnership at the Tokyo 2020 Olympic and Paralympic Games.

“The same advanced digital technology and solutions that are bringing to life The Olympics are taking the fan experience to a whole new level at major U.S. sports stadia,” said Keith Hanak, senior vice president of Sensory Solutions at Panasonic Enterprise Solutions Co., a division of Panasonic Corp. of North America. Examples of how Panasonic Olympic technologies are also being employed in the U.S. include:

The Sacramento Kings and Panasonic are installing the NBA’s first-ever 4K ultra HD center-hung video board which will debut at Golden 1 Center, the world-class indoor sports and entertainment venue scheduled to open this October in downtown Sacramento. Totaling more than 6,100 square feet, the center-hung video board will feature the NBA’s largest screens. Utilizing the latest in LED technology, totaling over 32 million pixels across the four screens, fans will have crystal clear views from anywhere in the arena along with immediate replays in 4K ultra HD – four times 1080 HD resolution. 

For the Atlanta Braves’ new SunTrust Park, Panasonic is designing, installing and maintaining a high-end, comprehensive large LED scoreboard display, ribbon fascia, digital signage, and video monitors throughout the park and adjacent spaces.  Security cameras and a security video management system from Video Insights, which was acquired by Panasonic in 2014, will also be installed and managed by Panasonic. 


About Panasonic as Official Worldwide Olympic Partner
Panasonic is proud to support the Olympic Movement—aimed at promoting world peace through sports—as an Official Worldwide Olympic Partner in the Audio and Visual Equipment category for more than 25 years since The Olympic Partner Program commenced with the Calgary Olympic Winter Games in 1988. Under the slogan of "Sharing the Passion," Panasonic will contribute to the success of the Olympic Games through its technology. 

About Panasonic Corporation of North America
Panasonic Corporation of North America provides a broad line of digital and other electronics products and solutions for consumer and business use. The company is the principal North American subsidiary of Osaka, Japan-based Panasonic Corporation and the hub of Panasonic’s U.S. branding, marketing, sales, service and R&D operations. As part of its CityNOW development approach, which is based on Panasonic’s global experience planning and integrating Smart City technology, the company is partnering with the city of Denver to enhance access to and development of community engagement, energy efficiency, public safety, healthcare and other public services. Learn more about Panasonic at us.panasonic.com/news.
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Jim Reilly (Panasonic)       201-392-6067     jim.reilly@us.panasonic.com
Weld Royal (Panasonic)    201-348-7859     weld.royal@us.panasonic.com