Panasonic Advances K-12 Broadcast Offering and Showcases Connected Classroom at ISTE 2015

**Company announces partnership with JDL Horizons to enhance "Studio in a Box" offering**
**Booth 2400 highlights 3E 2-in-1 device, collaborative technology**

Gwennie Poor, Cohn & Wolfe for Panasonic

Panasonic, a leader in holistic technology solutions for the educational market, today announced a partnership with JDL Horizons to offer broadcast consulting for K-12 schools to help them maximize return on technology investment. The news was unveiled at the International Society for Technology in Education (ISTE) Conference, where Panasonic is showcasing its latest connected classroom technology at booth 2400, including interactive displays, classroom security solutions and its one-to-one product, the 3E ("Engage, Empower, Enable") 2-in-1 student device.

"Students today face a more competitive future than ever before, with forces on the horizon ranging from job automation to overseas labor," said Scott Thie, Vice President of Education, Panasonic System Communications Company of North America. "It is imperative that schools arm students with tools that promote digital literacy and collaboration, empowering them to adapt to whatever the future holds."

Broadcast Consulting Services
The newly announced Panasonic partnership with broadcast consulting firm, JDL Horizons, will complement Panasonic's suite of broadcast studio products, including its turnkey video production "Studio in a Box." JDL will offer a range services through the partnership, such as studio design, studio setup and basic or advanced training, media production personal development training, and "Fundamentals for Live Broadcast Production Bootcamp." On the front end, these consulting services will enable schools to save time and money, weeding out unnecessary or impractical equipment. Once the equipment has been designed and procured, the seasoned team of broadcast veterans can train both teachers and even students on the fundamentals of audio, video and broadcast design. The trainers can assist with topics that include basic camera layout, operation, lighting, sound equipment and shot compositions.

"While Panasonic makes world-class, well-designed products, any technology that isn't properly understood or implemented properly can create waste," said Thomas Lapping, CEO of JDL Horizons. "After training more than 2,000 students to produce and stream live broadcasts, we can understand that it takes a number of products that are integrated well to provide a complete solution."

Added Thie, "We are seeing continued demand for career technical education (CTE) in K-12 schools. Our aim is to deliver products that can build skills which serve students when they graduate so they can enter the workforce with marketable expertise. JDL's expertise and partnership helps us deliver on that aspiration."

For more on JDL Horizons's services, visit

For more on Panasonic at ISTE 2015, visit

ISTE Interactive Display Discount Pricing
At ISTE 2015, Panasonic is offering a special price on Panasonic interactive displays, which feature built-in whiteboard function (allowing annotation on the screen without the use of a PC), the ability to annotate over video through any input on the display, and free whiteboard software. During the event, education customers are eligible to receive the following discounts:

  • TH-65LFB70U 65 inch interactive display: $3,999 (41% discounted)
  • TH-80LFB70U 80 inch interactive display: $9,999 (50% discounted)

You can also read more about Panasonic's vision for a connected classroom through a whitepaper released today in partnership with TechAnalysis: "The Classroom of the Future is Here Today."

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Panasonic Solutions for Business
Panasonic delivers reliable business technology solutions that connect data with decision makers to drive better outcomes—for our customers and our customers' customers. Panasonic engineers reliable products and solutions that help to create, capture and deliver data of all types, where, when and how it is needed. The complete suite of Panasonic professional solutions for government and commercial enterprises of all sizes addresses unified business communications, mobile computing, security and surveillance, retail point-of-sale, office productivity, visual communications (projectors, displays, digital signage) and HD video production. Panasonic solutions for business are delivered by Panasonic System Communications Company of North America, a division of Panasonic Corporation of North America, the principal North American subsidiary of Panasonic Corporation.

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About Panasonic Corporation of North America
Panasonic Corporation of North America provides a broad line of digital and other electronics products and solutions for consumer, business and industrial use. The company is the principal North American subsidiary of Osaka, Japan-based Panasonic Corporation and the hub of Panasonic's U.S. branding, marketing, sales, service and R&D operations. In Interbrand's 2014 annual "Best Global Green Brands" report, Panasonic ranked number five overall and the top electronics brand in the report. As part of continuing sustainability efforts, Panasonic Corporation of North America relocated its headquarters to a new facility, adjacent to Newark Penn Station in Newark, NJ. It is the first newly constructed office tower in Newark to earn both LEED Platinum and Gold certifications from the U.S. Green Building Council. Learn more about Panasonic at