Sensity Systems Joins Panasonic’s CityNow Initiative to Accelerate the Transformation of Smart Cities

Strategic alliance begins with the implementation of sustainable solutions in Denver, bringing lower energy costs, improved public safety, and enabling a new generation of smart city applications

Panasonic Enterprise Solutions, a division of Panasonic Corporation of North America, and Sensity Systems Inc. today announced a strategic alliance based on their respective smart city platforms. Panasonic’s CityNow Safe and Smart Streets platform is based on the company's experience in smart city planning and integration around the world. The first deployment of the integrated solution will be at Peña Station NEXT, a transit oriented development and sustainable community served by Denver’s new light rail line. Peña Station NEXT leverages Panasonic’s smart and sustainable technologies and expertise to provide seamless sensing, communications, and community engagement experiences for residents, businesses and visitors.  Peña Station NEXT will include  leading edge solutions for sustainability, energy management and resiliency, public safety, transportation, healthcare and other public services.

Today, approximately 50 percent of the world’s population lives in urban environments. By 2050, an estimated 70 percent will live in these areas, putting cities under even greater pressure to modernize their private and public infrastructure and services. Sensity’s Internet of Things (IoT) Platform is the latest addition to a growing portfolio of solutions that Panasonic is bringing to city and state governments, universities, corporations and sports and entertainment venues. By working with Sensity, Panasonic is building upon its position as a global leader of sustainable energy with high-efficiency LED lighting modules and solar energy generation, storage, and management, as well as in public safety with video capture, analytics and management solutions – key areas of focus for cities around the world. 

Sensity’s NetSense IoT Platform for Smart Cities leverages existing lighting infrastructure by embedding sensors, wireless connectivity and data analytics into LED luminaires to enable cloud-based applications and services for security and public safety, smart parking, retail services and environmental monitoring, among other initiatives. This instrumentation of the physical environment enables the Sensity solution to deliver capabilities that address the need for an increasingly intelligent, eco-conscious world. 

“Across the globe, cities are converting four billion high-powered lights to LED for their energy-efficiency and durability,” said Jeffrey Siegel, VP of Marketing at Panasonic Enterprise Solutions. “Working with Sensity, we are joining forces to deliver advanced IoT enabled capabilities based on intelligent lighting and video analytics. For cities and other organizations, this means lower energy costs, safer environments and the enablement of a new generation of smart applications never before possible.”

Combining the Sensity platform with Panasonic’s safe and smart street platform, including LED lighting and video analytics/management technologies, the companies are helping cities reach their greatest potential.

“We are pleased to be joining forces with Panasonic, a company that is committed to smart cities and shares our vision for transforming existing lighting infrastructure into a smart city platform,” said Sean Harrington, COO at Sensity. “We look forward to working with Panasonic to help the city fully integrate smart, innovative technologies into their urban infrastructure.”

Panasonic and Sensity at Lightfair International in San Diego – April 26-28
On April 26-28, Panasonic and Sensity will be at the San Diego Convention Center for Lightfair International, Booth #537. The companies will showcase their joint Smart City solution that brings together the best of both worlds – Sensity’s NetSense platform and Panasonic’s smart city technologies and analytics. Attendees will see demonstrations on safety and security, smart parking and traffic management. 

About Panasonic Enterprise Solutions Company
Panasonic Enterprise Solutions Company, a division of Panasonic Corporation of North America, engineers, installs, and supports large-scale Energy and Digital Solutions for enterprise and public sector organizations. Since entering the renewable energy market in 1975, Panasonic has become a leading developer and builder of solar power facilities on a global scale. To date, the company has been at the center of manufacturing, developing, or constructing thousands of solar projects generating more than 20 GW of renewable power across Asia, Europe, and the Americas.  The company's Energy Solutions group is a fully integrated energy provider that develops, procures, engineers, finances, builds, operates and supports innovative renewable energy projects. An industry pioneer, Panasonic produces the industry’s highest efficiency solar panels and delivers solar energy projects for utilities, educational institutions, government agencies and Fortune 5000 companies. The Digital Solutions group focuses on delivering spectacular fan and visitor experiences, real-time information solutions, and IoT enabled safety and energy solutions for many leading brands in sports and entertainment, retail, financial services and government. It has designed, engineered, fabricated and installed some of the world's largest high-definition LED video boards and advanced information and laser technologies for sports and entertainment venues. Leveraging its technologies and expertise, Panasonic has become a global leader in smart cities development through its Smart & Sustainable Cities programs. From the Fujisawa Smart Town on the outskirts of Tokyo, Japan, to the latest CityNow initiative in Denver, Panasonic is helping define the city of the future and create smarter, safer, greener communities.

About the City and County of Denver
Rising from the Great Plains at 5,280 feet above sea level, Denver is Colorado's capital city. With nearly 700,000 residents, the Mile High City sits at the center of a fast-growing, seven-county region boasting a population of more than three million. A hub for business development, innovation, higher learning, and progressive energy, the true heart of Denver lies in its diversity of people and neighborhoods. Its Western cultural landscape, seven professional sports teams, 5,000 acres of city parkland, and Rocky Mountain backdrop make Denver a nexus of urban sophistication and outdoor adventure. Mayor Michael B. Hancock, the 45th Mayor of Denver, and the employees of the City and County of Denver work to provide a safe, sustainable, and accessible place for every resident and visitor to live, work, and play. For more information visit,

About Sensity Systems
Sensity Systems uses energy-efficient LED lighting as the foundation for its IoT platform for Smart Cities. The company enables light owners to capitalize on the LED conversion process by embedding networking technology within both retrofit and new LED luminaires. With the Sensity open, privacy-by-design, multiservice NetSense™ platform, lighting owners are able to reduce energy costs and implement a variety of Smart City applications and services, including public safety, environmental and weather monitoring, parking management and location analytics. For more information, please visit

About the NetSense Partner Program
The Sensity NetSense™ Partner Program is designed to accelerate a global ecosystem for the Internet of Things (IoT). The program expands beyond lighting manufacturer partners to help enable commercial and industrial manufacturers and service providers to deliver on the promise of IoT. For more information and a listing of NetSense Partners, visit:

Media Contacts
Lauren Mello (G&S Business Communications for Panasonic) 

Mary Battle (Panasonic Corporation of North America)

Amy Lee (Sensity Systems)